Cadillac Seville
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Auto Shipper for Cadillac Seville The Cadillac Seville was conceptualized to be the performance vehicle for Cadillac, a division of American automaker General Motors. The Seville hit the market in 1975 and remained there until 2004. Traditionally, the Seville was the second car in the Cadillac lineup. This was Cadillac's answer to the other imports coming from Europe, such as Mercedes-Benz and BMW. Cadillac was used to being considered more luxurious than these other model, but over time that had crept up in style and class and began to give Cadillac a run for their money. Historically, the imports had been cheaper and smaller than the Cadillacs, but things were certainly changing. The mantra of "bigger is better" was beginning to be questioned and Cadillac faced a point where they had to start responding to that. Cadillac eventually did just that and the Seville was released to be the smallest and the most expensive Cadillac offered. This was a drastic turn for Cadillac, and in effect, made them question everything they were doing - from marketing to pricing strategy.

The Seville name was first used on a hardtop version of the 1956 Cadillac Eldorado convertible. In 1957, four Eldorado Seville 4-door hardtops were manufactured, but it was the ridiculous tailfins on the 1959 model that are most thought of. The last year for the Eldorado Seville came in 1960. Prior to being dropped from production, Cadillac stylists added a crisp, angular body that became the example of how General Motor styling would occur for the next decade, along with a wide-track stance that gave the car a substantial road presence. Initially, the model was based on the rear-wheel drive X-body platform that underpinned the Chevrolet Nova. Thankfully, design wise and performance wise, the Cadillac Seville's unibody and chassis were re-engineered at length and upgraded from that humble origin.


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