Audi TT
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Auto Shipper for Audi TT In 1995, at the Frankfurt Motor Show, the Audi TT was showcased as a concept car to the automotive world. J Mays and Freeman Thomas of Volkswagen's California design studio completed the design, and Martin Smith is credited as contributing to the interior aspects. Many have long assumed that the TT indicates "twin turbo", however, this is not the case. The car is named for the NSU TT, a small rear-engine model with an impressive racing pedigree that NSU released in the 1960s. The TT incidentally shares nothing with the model except for the name. In fact, curiously, the NSU TT was actually itself named for the famous Isle of Man TT motorcycle races.

The TT made its way to production in 1998 where its design was regarded by many as bold, innovative, and groundbreaking. This was a first in Audi history, to release a vehicle that really was not based off any previous models. While the car borrowed a few design elements, the overall concept was considered by many to be truly unique. Sourly, the design does not lead to revolutionary aerodynamics even despite its smooth-curved appeal. Nevertheless, not all drivers really cared about that, as many saw the distinctive, rounded bodywork, bold use of bare anodized aluminum, and a lack of defined bumpers, as a welcomed departure from much of the styling that dominated the car market at that time. The success of the innovative TT allowed designers much more latitude to experiment with bold and distinctive body designs. The influence of the TT can be seen in the design elements of many vehicles released in the years thereafter. Audi can thank its lucky stars because the TT is credited as bringing the brand back into the playing field. It had successfully abandoned its status as just a second-tier European maker.


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